The Truth about Awords and Clickbank

Well, this subject has been a pet peeve of mine for a very long time and it was only a matter of when I was finally going to go on a rant about this subject. If you've been marketing online for any length of time, then you've seen all these so called "data entry" opportunities that are nothing more than promoting Clickbank products using Google Adwords. Well, as easy as people make it sound, it is time you knew the truth about Adwords and Clickbank and what it can do to your pocketbook, not to mention your sanity. This article will literally blow the whistle on this topic once and for all.

First of all, let me just get this right out in the open. There are NO data entry jobs on the Internet. Nobody is going to pay you to enter data into forms. So completely get that thought out of your mind or you're going to end up with a world of hurt on your hands and a busted bank account to boot.

Okay, so just what is the deal with this Adwords and Clickbank thing? Well, in theory, it is very simple. The first step of the process is to go to the Clickbank marketplace and find a product that you want to sell. After you have done that, you then go to your Adwords account and work up some keywords and an ad for that product. Set your daily costs and what you want to pay per click and you're done. Simple - right?

Oh brother, don't even get me started!

For one thing, Google Adwords is one picky son of a gun and for good reason. However, to understand that reason, you first have to understand a little history about Adwords advertising. In the early days of affiliate marketing, everybody and their grandmother was promoting the same affiliate products. So when a potential customer would see an ad, they'd go there, see the product, close up the ad, go to the next ad and behold, it was the same darn product. Surfers were starting to get ticked off, and rightly so.

So, to better the user experience, Google instituted a lot of changes that literally turned Adwords and Clickbank into a land mine. I'm not going to go into all the details, because they would take a book to cover, but the end result was that unless you do things EXACTLY the way Google wants them to be done, your Adwords campaign could end up costing you a fortune. For example, keywords that should only be costing you 10 cents a click could end up costing you a dollar a click or more. Yes, it's that bad.

And of course none of this takes into account whether or not the product you choose to promote even converts. This is only found out through testing. At $1 a click, that can turn out to be some expensive testing.

The point is many people go into Adwords and Clickbank promotion without doing their homework and end up being taken to the cleaners. It's not as simple as people make it sound. Not anymore. So, if you are planning on tackling this beast, you better come armed with knowledge. You're been fairly warned.

 

 

 

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