Social media marketing in my eyes is just an excuse for sucking up each other’s ass. Just look at Twitter, the perfect example. Follow me so that I can follow you back and if I don’t follow you, then you will eventually unfollow me – do you still follow?
What a load of utter bollocks!
You can probably guess by now that I’ve become seriously tired of all the hype that surrounds social media, while in fact it’s nothing else than a myriad of platforms that allow us to indulge in our sheep mentality. Yes, in case you haven’t figured it out yet, humans are sheep.
Any current craze will prove this to you. Social media is much the same. It’s a group of tight gurus who call the shots and when they say jump, we all do – except of course moi. I always hated jumping through a hoop just because I was told to do so. I rather choose my own hoop to jump through and it isn’t always making me the most popular girl in the room.
But then I rather keep my dignity and not suck up with the rest of them. * Note to myself “I can see this becoming another one of my classic rants.” – end note.
Suckers get more recognition!
It’s a known fact! Unless you suck up with the big guns you are only ever going to be a small fish in the eye of the public. One of our biggest failures as a human race is to oversee fake when we look at it. Why else would Mrs Hilton be such a revered loser? If you are not tight with the big boys you simply are not worth batting an eyelash at – nobody will give two hoots about you and your miserable little blog or will they?
Thankfully some people do. People with real characters, not the yes-sayers, sucker-upperers, hahaha… just made a new word. Any takers? Merriam?
People like me do NOT subscribe to the ‘follow the cool people police.’ Because people like me understand that the cool rulers make their own rules, as it pleases and serves them. We also know that cool is ALWAYS in the eye of the beholder and not something you should subscribe to because it is in fashion, or called social media!
Just to give you an idea who is on my cool list here are some people I really respect for their character traits and friendliness, and for sticking around despite my lack of being social: Brett @ 6 Weeks, Grizz @ Make Money Online, Terry @ Freelance Writer, Lis @ Passive Income Online, Kathy @ Virtual Impax (your last post on social media made me laugh), Cath Lawson, and Vic @ Make Money Blogging.
Interestingly, all the guys above share common character traits; they are honest, helpful, brazen, speak the truth no matter what, they go out of their way to help others in need, they are fun to be around and they ROCK! Welcome to my very own ‘cool group’ of bloggers!
We have lost our own authentic beliefs. Instead of engaging our pink matter – the soft, wobbly bits called a brain – we holler and shout our association with Mr.X, the next best thing since sliced bread, until Mr. Y comes along.
My social media asylum test
I’ve tested my own theory for quite some time now. It was late last year when I first became aware of the fact that bloggers are just as bad when it comes to sucking up to each other. Let me explain.
When I first started out as a blogger I believed that in order to get a name for me online I needed to brand myself. Of course this is true. People won’t know about you until they know you exist. So one of the marketing strategies I employed was to visit other blogs and comment on their prose. I did this to the extent of spending 3 hours a day! yes, I know this is mad.
Soon enough I started to see a good influx of regular readers and people commenting on my own blog; this is also called the scratch my back and I scratch yours phenomena.
But after some months had passed I got sick of wasting my precious billable hours on something as anal as blog commenting. Seriously, it’s anal when you do it to the extent I did. I also figured that the whole social media blogging circus was one giant roundabout. If I refused to visit other blogs and leave a comment, the bloggers wouldn’t visit mine in return.
That’s when I realized – social media sucks and so does blogging, or at least the social ‘fake’ side of it.
I’m not against building genuine friendships online. Far from it actually. I have managed to make some REALLY good friends whom I trust totally since being in this circus.
But that’s not the point. Fact is, people online behave like social sheep that are led from one ‘cool’ guru to the next. All the while they don’t realize they are brought to the slaughterhouse for the taking. Why else would the Internet marketing industry be such an evergreen market? Ah yeah, I did forget the greed didn’t I?!
That’s why I checked out of the social media madhouse
If I was frequently visiting your blog before and now I don’t, please don’t take it personal. People I care about are still on my mind, most days. It just means that I brought some peace of mind into my life while extending the billable hours of my working day. It also means that I have reclaimed my life away from the constraints of social media living.
These days I hardly visit and read other blogs, I rarely comment on other people’s blogs, I refuse to suck up… still and I also lost most of the comments here as a result. Interesting – who would have guessed!
Just a few things to clarify
Despite my anti-social media feelings I still occasionally self-promote links on Twitter *gasp, do you really?
I also infrequently visit other networks such as Facebook, but these days I do it according to my rules and not the rules of social gurus. If I feel like being social, I venture out. If not. I keep my head tucked to my brains and focus on the things that REALLY matter in life!